What:

Happy Tails Day is a national fundraising event for the RSPCA.

Across Australia, we hope to have as many people as possible wearing plush tails and ears to show they care about animals and support the work of the RSPCA.

We are excited to announce a new range of merchandise including a pen, soft toy, lapel pin, wristband and new look plush ears and tails.

So show your support of animals and help raise money for the RSPCA by encouraging your friends, family and workmates to purchase an item from the 2008 Happy Tails Day range.

When:

Happy Tails Day 2008 will be held on Friday 10 October, as part of the annual national RSPCA Awareness Week which runs from 1-8 October.

Where:

Happy Tails Day merchandise can soon be purchased from your local RSPCA, in our online shop at rspca.org.au as well as from the outlets of our valued supporters including Big W, Bendigo Bank, Peter Alexander and Lush.

Why:

The main purpose of Happy Tails Day is to raise much-needed funds to support the RSPCA’s work in caring for and protecting Australia’s animals.

Each year in Australia, the RSPCA accepts around 138,000 animals from the community and investigates more than 42,000 complaints of animal cruelty and neglect; yet nationally, government funding makes up only around 2% of its income.

That’s why the RSPCA depends so much on the support of individuals, businesses and other community groups to continue this vital work.

We appreciate all the donations we receive but an event like Happy Tails Day serves an even greater purpose. In addition to raising money to help all creatures great and small, we hope Happy Tails Day will encourage more people to become involved with the RSPCA, to learn more about our work and about the important animal welfare issues we deal with.

How:

If you can help the RSPCA by selling Happy Tails Day merchandise or you’d like to organise a group or event to participate in Happy Tails Day, (for example, at your workplace, in your school, or in another community organisation), you can contact us to order merchandise and a Supporter’s Kit.

Keep an eye on the RSPCA website to find out the latest information on Happy Tails Day. And don’t forget to wear your tail on Friday 10 October 2008 – 'get behind’ a great cause!